← Strategy 03 / 05 · Pricing & Ownership Timeline →

The honest number.

A single, recommended price for each line item the RFP asked us to itemize. No tiered "Bronze / Silver / Gold" maze. No options designed to make the middle one look reasonable. One line. One price. Take it or push back on it.

★ Project total Fixed bid
v1.0 · 04.27.26

The TSPEC website,
delivered in 10 weeks.

Twelve discrete deliverables. Every one priced, scoped, and locked at signature. Change orders only on your initiation, in writing, with a delta quote.

$6,500 USD
Project total
01.
Discovery & Strategy

Stakeholder interviews, dual-journey workshops, tspec.com audit, written strategy brief.

$550
02.
Wireframes & UX Design

Information architecture, lo-fi wires for 7 page templates, mobile + desktop, two revision rounds.

$750
03.
Visual Design — Homepage + Interior pages

Dual-journey homepage concept, 13 service-page templates, 9 standard pages, full component library.

$1,450
04.
Front-end Development

Hand-coded HTML/CSS/JS. No framework bloat. Lighthouse-tuned. Animations and accessibility baked in.

$1,200
05.
Back-end Development — WordPress build

Custom theme on top of Gutenberg native blocks. Reusable block patterns. ACF for structured fields.

$900
06.
Content Migration

~23 pages migrated from tspec.com onto the new IA, lightly restructured. No new copywriting, per RFP.

$450
07.
Lead Capture Forms + CRM/email

Gravity Forms with conditional logic, spam protection, routing into your inbox + optional CRM hook.

$250
08.
Appointment Booking — Calendly

Two event types ("Site Survey," "Free IT Assessment") embedded with brand styling. TSPEC owns the account.

$100
09.
SEO setup, schema, GA4 + GSC

Technical SEO, redirect map, structured data, Google Analytics 4 wired to all conversions, Search Console verified.

$300
10.
QA & cross-browser/device testing

Real-device QA, BrowserStack matrix, accessibility (axe + NVDA), performance < 3s on 4G, full QA report.

$250
11.
CMS Staff Training

Two recorded 90-minute sessions for TSPEC staff. Written admin handbook delivered as a PDF.

$150
12.
30-day Post-launch Support

Anything broken, anything missing, anything you need tweaked — covered for 30 days at no extra cost.

$200
Project total — fixed bid

50% at signature. 25% on design approval. 25% at launch.

$6,500
Validity: 30 days from 04.27.2026 Includes: 30-day post-launch support · 2 revision rounds · all source files Excludes: Stock photography, paid fonts, third-party plugin licenses (paid by TSPEC)

4.1 · Recurring platform costs

Every dollar TSPEC will pay after launch.

These are the only ongoing costs. Each is paid by TSPEC directly to the named vendor — none flow through gloWWWup, none appear on a gloWWWup invoice, none renew in our name. Disclosure required by RFP §4.1 and gladly given.

Year 1 — recurring
$1,140/yr

All platform fees combined. Paid directly to vendors below. Roughly $95/month equivalent.

Year 2+ — recurring
$1,140/yr

Identical to year 1. No anniversary surprise. License renewals kept in TSPEC's calendar.

Bundled into our retainer
$0/yr

Zero. Every cost below is in TSPEC's name. We never hold a credential or collect a markup on a third-party tool.

Service Recommended vendor Cost Account owner Renewal
Managed WordPress Hosting
Server, daily backups, free SSL, free CDN, malware scanning, 24/7 support.
Kinsta — Starterkinsta.com
$420 /yr$35 /mo annual
TSPEC Annual
Forms & lead capture
Conditional forms, spam protection, CRM integrations, exportable submission archive.
Gravity Forms — Elitegravityforms.com
$259 /yr1-site license
TSPEC Annual
Appointment booking
Standard plan covers the two event types (Site Survey, IT Assessment) and 1 calendar.
Calendly — Standardcalendly.com
$144 /yr$12 /mo annual
TSPEC Annual
SEO plugin
Schema, sitemap, internal-linking suggestions, redirects manager, Search Console pipe.
RankMath — Pro Businessrankmath.com
$129 /yr1-site license
TSPEC Annual
Security & firewall
WP-aware web application firewall, malware scanning, brute-force lockdown, login hardening.
Wordfence — Premiumwordfence.com
$119 /yr1-site license
TSPEC Annual
Off-site backups
Daily automated off-site backups to S3 or Backblaze. Hosting backups are kept for 14 days; this is the safety net.
UpdraftPlus — Premiumupdraftplus.com
$70 /yr1-site license
TSPEC Annual
Performance & caching
Page caching, lazy-loading, CSS/JS minification, database optimization. Required to hit the <3s target.
WP Rocket — Singlewp-rocket.me
$59 /yr1-site license
TSPEC Annual
SSL certificate
Wildcard SSL with auto-renewal. Included with Kinsta hosting at no additional cost.
Let's Encrypt (via Kinsta)included
$0 /yrincluded with host
TSPEC Auto
CDN & DNS
Global edge network, DDoS protection, DNS management. Free tier covers TSPEC's traffic comfortably.
Cloudflare — Freecloudflare.com
$0 /yrfree tier
TSPEC N/A
Premium theme & page-builder license
Not required. We deliver a custom theme — TSPEC owns the source code outright. No third-party theme dependency.
Nonecustom theme delivered
$0 /yrnot applicable
TSPEC N/A
Analytics & Search Console
Google Analytics 4, Google Search Console, Google Tag Manager. All free, all in TSPEC accounts.
Googlegoogle.com
$0 /yrfree
TSPEC N/A
Total recurring — Year 1 onward
All vendors billed directly to TSPEC. ~$95/month equivalent.
11 line items
$1,140 /yr
TSPEC

Optional · post-launch support

Stay with us. Or don't. Both fine.

30 days of post-launch support is in the project price. After that, three options. Pick what fits — or pick nothing and call us when you need us. We do not require a retainer.

Tier 01

None.

$0 /month

Walk away clean after the 30-day support window. The site is yours, the credentials are yours, the docs are yours. Call us hourly if and when you need us.

  • Site, code, & credentials — yours
  • Hourly rate available: $145/hr
  • Email response within 2 business days
  • No retainer commitment
  • Renewal not required
Walk away clean
Tier 03

Care+.

$750 /month

Care, plus growth work. New service-page builds, A/B testing, conversion optimization, blog publishing — for teams that want the site to keep earning, not just keep running.

  • 10 hours of agency time / month
  • Everything in Care
  • New service-page builds (1–2 / month)
  • Conversion-rate testing & iteration
  • Blog post publishing & SEO formatting
  • Quarterly strategy review (60 min)
  • Hours roll over up to 20
Choose Care+

Total ownership manifest

Day-one,
everything is in your name.

Per RFP §8.5, all final deliverables transfer to TSPEC at final payment. Here is exactly what changes hands.

Domain & DNS

tspec.com remains in TSPEC's registrar account. We never become the registrar of record.

TSPEC owns
Hosting account (Kinsta)

Account opened in TSPEC's name. Billed to TSPEC. We are added as a collaborator with revocable access.

TSPEC owns
WordPress install & database

Admin access in TSPEC's name. We get a developer account, also revocable.

TSPEC owns
Custom theme source code

Delivered as a Git repository. TSPEC controls the repo on day one. No license royalty, no per-seat fee, no ongoing dependency on us.

TSPEC owns
All plugin licenses

Gravity Forms, RankMath, WP Rocket, Wordfence, UpdraftPlus — purchased in TSPEC's name. Renewals on your calendar.

TSPEC owns
Calendly account

Created on a TSPEC email. Bookings flow to your calendar.

TSPEC owns
Google Analytics 4 + Search Console

Properties owned by a TSPEC Google account. We're added as analyst-level collaborators only.

TSPEC owns
Cloudflare account

DNS, CDN, security in TSPEC's name. Standard collaborator access for us.

TSPEC owns
Figma design files

Master design library handed over as an editable Figma file. Includes the component library and the dual-journey homepage concept.

TSPEC owns
Documentation & training videos

Admin handbook (PDF), brand guideline supplement, two recorded training sessions, content-update SOP.

TSPEC owns

Next

10 weeks end to end.
Phase by phase, on the next page.

From contract award to launch day, with the dependencies named and the gates marked. The timeline page lays out the calendar and what you, gloWWWup, and Raymer Solutions each owe at each step.

See the timeline Or skip to portfolio